Motion features
Learn about all of the features you have access to in Motion, and how they work
Motion feature matrixSee our detailed platform matrix of the features available in Motion.
Creative Insights for Meta & TikTokGet gender and age breakdowns, video drop-off charts, and more with creative insights.
Launch Analysis
Are you curious what’s launched, what’s working, and what actions to take next?
Getting Started with Launch AnalysisThis article walks through how to set up your first launch analysis report.
Understanding Launch Analysis SignalsThis article outlines how a Launch Analysis report defines a scaled and winning creative in Motion using a spend threshold and a performance metric.
AI Tagging
Get expert-level breakdowns of your creative elements automatically
Getting started with AI Tagging in MotionGet faster creative insights - Motion’s AI tagging system that helps you break down ad performance by creative attributes.
AI Creative Strategists
Run world-class analysis from the best creative strategists in the biz
Getting Started with AI Creative StrategistsWelcome to your control center for working with AI Creative Strategists (and honestly, where the ✨magic✨ happens).
Inspo
Motion's new tool for studying creative from other brands
Getting started with Inspo in MotionLearn how to use Inspo to discover competitor ads, organize creative research, and follow brands for inspiration.
Leaderboard
Meet your personal assistant for running weekly creative meetings.
Getting Started with LeaderboardUpgrade your weekly creative meetings with a quick look at your creative performance over the last 7 days.
Naming Conventions
Looking for an efficient way to organize, analyze, and optimize your creative performance across various variables?
Streamline and automate your Motion reports with naming conventionsYou can now set up naming conventions in Motion for Meta, TikTok & YouTube ads!
Tips for updating ad naming to get the most out of Motion
Creative Research
We want to help inspire your creative process and streamline ad research
Creative Research [legacy feature]Creative Research is our legacy tool for finding, saving, and organizing ad inspiration.
Custom Tagging
Tag creatives to track insights
Custom TaggingTag creatives with insights, track performance, and easily share those with your team with custom tags
Custom Tagging WalkthroughThis video walks you through how to use custom tagging on your account, and the reports you can begin to build with tagging
Report Building Tools
Navigating Motion ready tools
Duplicating ReportsWant to duplicate reports in a workspace or across workspaces to save time? Here's how!
Copy and Paste Reporting, and Download as GIFTrying to pull Motion reports and creative previews into Google slides, Notion, etc.? Use the copy & Paste, and download as GIF option.
Editing Your Table Chart Metrics and Creating Presets