Creative Performance Deep Dive
Unlock Motion’s most powerful analyses to uncover what’s working in your creatives.
Creative Element Insights
Creative Element Insights
Go deeper with Creative InsightsGo deeper with creative insights — tap into your ad data to analyze hooks, formats, drop-off points and audience breakdowns so your team moves from guesses to proven winners.
Pull copy insights & find what worksPull actionable copy-insights and find what works. Learn how to build tests, analyze your best messaging, and rewrite ad copy that drives results.
See your top video hooksSee your top video hooks in Motion — build a report to identify which openings stop the scroll, then amplify what works and ditch what doesn’t.
Understand video drop offUnderstand video drop-off points in your ads. See how far viewers actually get, expose where they drop out and fix weak moments that waste budget.
Landing Page & Conversion Flow
Landing Page & Conversion Flow
Uncover your best landing pagesUncover your best landing pages with Motion — use clear data to compare destinations, spot top pathways and optimize for conversions that scale.
Find creatives that may benefit from changing the landing pageSpot creatives that click but don’t convert. Learn how to identify ad-to-landing-page disconnects, optimize messaging alignment and turn clicks into conversions.
Performance Monitoring
Performance Monitoring
Keep an eye on creative fatigueKeep an eye on creative fatigue before it drains performance. Learn how to monitor spend, frequency and engagement so you know when it’s time to refresh your ads.
Find emerging creative winnersFind emerging creative winners by spotting trends in your ad variants. Learn how to use Motion’s line-chart view to analyze performance over time, lean into winners and stop wasting budget.
See which creatives need a new hookSee which creatives need a fresh hook. Use performance signals to flag ads missing that initial stop-scroll moment—so you can iterate faster and get results back on track.
Influencers & Advanced Combinations
Influencers & Advanced Combinations
Know which influencers are working best for youKnow which influencers are delivering results for your brand. Use actionable metrics and performance signals to compare creator impact, refine your roster and scale smarter.
Dive into dynamic creative performanceDive into dynamic creative performance: learn how to set up filters, group by assets, and evaluate dynamic creative ads in Motion for clearer insights and faster iterations.