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Top 3 Ways to Use Snapshots

Boost your workflow with Motion Snapshots - report ad performance, brief creatives, and store insights in one simple tool.

Joel Charboneau avatar
Written by Joel Charboneau
Updated over 2 weeks ago

Snapshots in Motion let you capture and share frozen reports of your ad performance.

They’re perfect for collaboration with clients, teammates, and creative partners because anyone with the link can view the insights and ad previews — without needing access to Motion or the ad account.

Think of Snapshots as your go-to tool for reporting, creative briefs, and saving insights.

1. Share Performance Insights with Your Team, Clients, and Partners

Snapshots make it easy to share performance data in a clear, visual way. They’re perfect for:

  • Weekly reports

  • Quick leadership updates

  • Sharing wins across the team

With Snapshots, you can:

  • Enable conditional highlighting to make performance trends stand out instantly. This helps viewers quickly understand the story your data is telling.

  • Customize table columns to highlight the metrics that matter most to your team. Whether it’s CTR, spend, conversions, or creative engagement. You can also filter by specific ads so your insights stay focused and relevant. For faster workflows, save these columns as a custom preset to reuse in future reports.

  • Ensure everyone can view previews without needing Motion or Ads Manager access

👉 Once a Snapshot link is shared, viewers can see the report and ad previews, but they can’t edit anything, keeping your data safe.


2. Brief Creative Teams and Align on Next Steps

Snapshots streamline creative handoffs by combining performance data, ad previews, and comments in one place.

Use Snapshots to:

  • Identify ads worth iterating on

  • Add briefs directly in the description (e.g., suggested hooks, CTAs, or creative tweaks)

  • Use the comment section to collaborate before production begins

  • Allow creative teams to download assets directly from Motion for editing

This eliminates back-and-forth across Slack, email, or file-sharing tools.


3. Save & Revisit Insights Anytime

Snapshots aren’t just for sharing — they also help you preserve learnings.

  • Document key performance insights so they don’t get lost

  • Build a library of creative takeaways in Notion, Asana, or your project tracker

  • Access all past Snapshots anytime in the Snapshot Manager within Motion

This way, valuable insights stay accessible for future campaigns.


FAQs

Can anyone view my Snapshots?

Yes — anyone with the link can view the data and ad previews, even without Motion access.

Can viewers edit my Snapshot?

No — Snapshots are read-only. Viewers can’t edit data or settings.

Can I customize a Snapshot?

No — Snapshots are frozen at the time you create them. To adjust metrics, filters, or date ranges, update your report first and then create a new Snapshot.

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