Report Building Resources
Set yourself up for success by mastering Motion report building
9 articles

Written by Elliott Brand, Miguel Lozano and Carissa



Top Performing Ads report
Leveraging the Top Performing Ads report type to pinpoint your best creatives across any metric.
Written by Elliott Brand. Updated over a week ago
Comparative Analysis report
How to use the Comparative Analysis report to test your hypotheses and discover what drives creative performance.
Written by Elliott Brand. Updated over a week ago
Building your first reports & use cases
This guide will show you how to build a foundational layer of reports and dive into the purpose of each report, interpretation & use cases.
Written by Miguel Lozano. Updated over a week ago
How to Customize your Reports Further

Written by Carissa. Updated over a week ago
Getting started with Motion | Agencies
This is a great starter guide for Agencies that will teach you everything from creating a workspace to duplicating reports between accounts.
Written by Miguel Lozano. Updated over a week ago
Getting started with Motion | Brands
This is a great starter guide for Brands that will teach you the essentials!
Written by Miguel Lozano. Updated over a week ago
Creating Top Performing Reports from Comparative Analysis Group
This little trick will help you drill down into a specific group to be able to get more granular in your analysis
Written by Miguel Lozano. Updated over a week ago
Creating Preset KPIs
Preset KPIs enable you to see exactly the metrics you care about in your reports, coupled with the attribution window of your preference.
Written by Miguel Lozano. Updated over a week ago
Filter reports by KPIs
Filter reports further by the metrics that matter most!
Written by Carissa. Updated over a week ago